Learn the 5 pillars of elite sales management
From performance coaching to pipeline discipline—so your team always knows what “great” looks like.
Master time like a CRO
By focusing on high-leverage activities that actually move revenue, people, and strategy forward.
Lead in every direction
Up, down, and across—by becoming a student of leadership, not just a boss with targets.
About the course
This course is built for sales leaders who don’t just want to manage — they want to lead from the front. You’ll dive into the 5 core aspects of world-class sales management, learn how to prioritise your time like a CRO, and build the habits that separate average managers from transformational leaders. Whether you're managing up to execs, down to your team, or across departments, this course gives you the tools to influence at every level. Along the way, you’ll sharpen your leadership mindset and set a performance standard your team actually wants to follow.
Produced by Peter Clitheroe
The creator, Peter Clitheroe (Hyperlinked to www.peterclitheroe.com) is a near 20 year sales veteran with experience in selling complex data centre, cloud, software and professional services contracts to world leading brands. With over $200m in contracts sold, across his individual contributor and leadership career, Peter has been through almost every sales scenario imaginable. From not qualifying a closing timeline and having to send a courier to the top of a ski resort on new years eve, to having a proposal rejected 16 times before submission on the 17th, Peter has learned refinement, in the science of selling, truly matters if you are to succeed. Peter has interviewed over 500 people, hired over 100, and has spent close to that magic 10,000 hours on ‘the science of sales’. This has enabled Peter to truly understand the widest span of knowledge possible in technology sales, in as greater detail as possible. As a Fractional CRO, Peter is focussed on building sales organisations to recover from under performance or preparation for hypergrowth. The core focus within is Right people, right seat Maturity of sales culture Quality of sales leadership Discipline in sales rigour Professionalism in customer experience As a Doctoral researcher, Peter is focussed on understanding how enterprise software companies can prevent the presence and reduce the impact of unethical sales management. This explores the culture & sales subculture, the behaviours of leadership and the inherent capability of sales management. Resulting from this research will be A framework that an organisation can adopt to identify how their sales culture is enabling or harming their operation How their sales leadership need to operate in order to deliver a climate within which their sales team can function effectively The inherent skills and capabilities a manager should possess in order to perform the basic functions of their role
Curriculum
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1
Chapter 1: The Five Aspects of Sales Management
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(Included in full purchase)
Part 1
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(Included in full purchase)
Part 2
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(Included in full purchase)